Powerful Lead Generation
Cambridge Healthtech Media Group's webcasts are a powerful lead generation tool as well as an effective way to communicate with your audience. Each program is promoted using a variety of media to reach an audience of qualified life science professionals in pharma, biotech, government, and academic organizations.
Two effective ways to target your audience:
OnDemand Vendor Webinars
These audio/visual presentations offer a production and marketing program that is easily deployed and cost-effective. The sponsor provides its own speaker and customized PowerPoint presentation. Cambridge Healthtech Media Group provides an executive to record an introduction as well as a conclusion and optional Q&A.
Time Frame: On-demand for two months with optional extension
Webcast Briefings
These highly engaging programs feature a popular Cambridge Healthtech Media Group editor and industry expert as they explore today’s life science challenges. This is perfect for sponsors offering related industry services and solutions. Contact your account manager for a list of topics. Sponsors receive extensive branding on all promotional items.
Time Frame: On-demand for two months with the option to renew.
Contact your account manager for details on these lead-generating programs:
Kay Christopher
Regional Sales Manager, Advertising Sales - New England, North Eastern US
Tel. 860-693-2991
kchristopher@healthtech.com
Alan El Faye
VP, Advertising Sales – Western US, Canada, Pacific Rim
Tel. 213-300-3886
aelfaye@healthtech.com
Our Webcast Providers:

TR Productions (located in Boston) has been one of the country's leading communications and production companies for over fifty years. As the media communications industry has matured, TR Productions has led the way, producing dynamic presentations in a variety of media.
They are business-to-business specialists, with a strong emphasis on Interactive Media, Webcasts, and Corporate Video. Through a dedication to creativity, quality and customer service, TR Productions has earned a reputation for excellence, developing fresh ideas that clearly communicate their client’s messages.
TRs creative team--consisting of writers, designers, vidographers, programmers, producers and technical personnel--produces all the elements of a TR Productions media presentation. Whether it is an interactive CD, a video, or an on-screen presentation or our branded “iNetPresent” webcast service, TR Productions' internal controls guarantee critical attention to the clients communications objective.
Over the years, they have developed hundreds of effective media presentations for clients. For example, Accenture, Bank of America / Fleet Bank, BIO-IT World (Hewlett-Packard & Polyserve), Boston Scientific, FM Global Insurance, Sawyer Realty Holdings, Siemens Medical Systems, The Stride Rite Corporation, Towers Perrin, and the Wentworth Institute of Technology.
For more detailed information, please visit their website at http://www.trprod.com.